Last updated: 1 May 2026 · Ritzy Auto Ltd, Walnut Farm, Main Road, Algarkirk, Boston, Lincolnshire PE20 2LQ
Who We Are
Ritzy Auto Ltd (we, us, our) is a luxury car dealership registered in England and Wales (Company No: 13144031), PE20 2LQ. Authorised by the FCA as a credit broker (FCA Reference: 1008452). This Policy explains how we collect, use and protect your data.
Data We Collect
Information you provide
Name, email and phone (when you submit an enquiry or book a viewing)
Vehicle preferences and messages
Finance-related information if you request a quote
Information collected automatically
Analytics data (page visits, session duration, referral source)
Device type, browser version and approximate location
IP address and cookies
How We Use Your Data
To respond to your enquiry , Legitimate interest / Contract performance
To arrange viewings , Contract performance
To introduce you to finance providers , Consent / Legitimate interest
To improve our website , Legitimate interest
Legal compliance , Legal obligation
We will never sell your data or use it for unsolicited marketing.
Sharing Your Data
Finance lenders , if you request a finance quote (all FCA authorised)
Email service providers , to deliver your enquiry confirmation
Netlify, Inc. , our website host
MotifyMe Ltd , website and platform management (technical support only)
Analytics providers , anonymised data only
Data Retention
We retain contact data for up to 3 years from last contact. Finance records may be retained longer under FCA regulations.
Cookies
We use essential cookies (required for functionality) and analytics cookies (anonymised only). Disabling analytics cookies will not affect your use of the site.
Your Rights
Under UK GDPR you have the right to access, rectify, erase, restrict, port or object to processing of your data, and to withdraw consent at any time. Contact us at admin@ritzyauto.com. We respond within 30 days. You may also complain to the ICO.
Contact
Ritzy Auto Ltd Walnut Farm, Main Road, Algarkirk, Boston, Lincolnshire PE20 2LQ admin@ritzyauto.com
Ritzy Auto Ltd (Company No: 13144031, FCA Reference 1008452) is authorised by the Financial Conduct Authority and acts as a credit broker, not a lender. Finance applications submitted via this website are introduced to Presto Finance Ltd (FCA FRN 984108). We may receive a commission from finance providers for introducing you, which does not affect the rate you are offered. Finance is subject to status, affordability and UK residency. Applicants must be 18 or over. All figures shown are illustrative; your actual rate may differ. Failure to keep up repayments may affect your credit score.